Wednesday, June 1, 2011

Traveling With Promotional Imprinted Products

Do you really want to get your name & logo out there for everyone to see? Have it go places where you won't be going? How would you like to advertise your business nationwide, worldwide inexpensively--sometimes for under a dollar?

That's not an exaggeration. It can be done simply by putting your logo on a promotional custom product that would be used while traveling. Think of the exposure just one luggage tag, umbrella or backpack can get.

Summer is less than a month away & it's one of the heaviest travel seasons. Take advantage of this time & hand out promotional items that people will use when they go on vacations. Wherever they go, they're taking your business right along with them!

You can distribute them among your targeted audience who travels, whether for pleasure or business. They're ideal to give out at trade shows, seminars & sporting events. You don't have to be in the travel industry to hand out these logo imprinted products.

Here are some ideas for customized promotional items that will spread your company name around while the recipient is traveling:

Luggage Tags:  Yes, it is the obvious; but you don't have to hand out just an ordinary rectangular tag. They're now available in all shapes, including the shape of your logo. Make your company name pop with the multitude of bright colors that are available. My favorite has motion-sensored lights & lights up as it goes down the baggage carousel. Then there's the tag that is 3-D lenticular--it has brilliantly colored changing images. You do not need glasses to get the effect & it's how fun is that!

Sleep Mask:  While your clients snooze at 50,000 feet, this item will advertise your business to everyone who strolls down the aisle. The imprint space is large enough to vividly show off your logo & company name.

Luggage Identifiers:  These wrap around most luggage handles & make identifying baggage easier. Your business will travel in style as it's being wheeled around airports country-wide. They come in an assortment of bright colors & will make your company name stand out.

Back Packs & Duffel Bags:  There is not too much I can add that you don't already know. The large area will advertise your logo spectacularly. Shapes, sizes, colors, price ranges........there's no end to the options you have to choose from. Just think of the places they will go & the people who will see them.

Umbrellas:  Your customer may be traveling, but the sun may be on vacation too. These are necessary to any traveler who is not going to a tropical island. Compact, collapsible umbrellas are easy to pack & take up no room. Your company can be imprinted on one panel or all panels. You can shine on the dreariest of days.

Beach Towels: These are huge colorful billboards for your business. There is no limit to what you can put towels & enhance your company's image. The large space used for your copy & the imprint colors will attract attention for you on the beach or by the pool. Not everyone who is going to a beach area will be in a hotel that supplies towels........let's not forget about the campers.

Coolers:  And speaking of camping, everyone will need a cooler--whether its' a small one that holds 24 cans of sodas or a large one that's on wheels. Again, there's ample room to display your logo & advertising message. These are so useful & something that can be used over & over, even when not on vacation.

These are just a few ideas where you can display your company name when your clients travel. When they go on vacation, let them take your business along for the ride.
Ronni Sherman

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