The bad news for employers? 63% of Americans surveyed believe that people glance at their cell phones during work meetings & 74% of Americans believe people use their smart phones at work to conduct activities they wouldn't do on the company computer. These activities include:
- 52% look for another primary job
- 47% visit an online dating service
- 46% look for a side job
- 37% research an embarrassing illness/condition
- 33% shop for lingerie
- 24% watch TV shows, full-length feature films or sports events
- 20% investigate plastic surgery options
- 3% watch pornography
The good news for your brand? Promotional cell phone accessories must obtain lots of impressions throughout the work week! This seems to be the new #1 customized promotional item for 2013. More good news......there's something for every budget.
So what are the most popular techniques for sneaking a peek at cell phones? Top tactics for pulling out a smart phone at the office include:
- 47% hiding the mobile devise under the table
- 42% excusing oneself to go to the restroom
- 35% hiding the smart phone in folders, notebooks or papers
- 9% pretending to tie one's shoes
- 8% creating a distraction
As global society becomes more & more reliant on smart phones to function, businesses should capitalize on the advertising potential of cell phone add-ons & accessories. From protective cases to charging stations & desktop phone stands, promotional cell phone accessories are fun, useful & create many options as promotional imprinted products.
So start out the new year with this new trend in promotional custom products. Here are some ideas for you to consider:
|Cell phone protective case with removable strap.|
|Desktop cell phone stand.|
|Multi-use media stand w/ sticky note & sticky flag holder.|
|Stylus ballpoint pen.|
|USB car charger.|
These aren't going to be shoved in the back of a desk drawer or pawned off on someone else. They are definite keepers, so put your logo on one of them & start your 2013 marketing program with this new staple in the world of technology.
Jump on the technology bandwagon & stand out.
IT'S YOUR COMPANY........SHOW IT OFF!!!